Ep. 150 Turning a 401k into Rosé: The Wild Story of Founding Bev & Creating a Brand Dedicated to Female Empowerment with Alix Peabody

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Alix Peabody founded Bev, the rosé “made by chicks” and drank by, well, anyone who enjoys a tasty rosé wine!

We admire the way that Alix walks the walk and talks the talk, nurturing Bev into not just a beverage company but also a mission-driven brand dedicated to female empowerment. Her story is wild, and she’s been a mentor to us over the past few crazy months. She’s helping us grow and spread our wings – and we know she’ll be an expander for you too!

 

We discuss…

 

  • The Bev mission statement
  • Going on destination first dates (like Hawaii with a guy you’ve never met before)
  • How the male-dominated social scene in college led Alix down the path to starting Bev
  • Experiencing ovarian torsion
  • Creating the first bar designed with women in mind
  • Investing her 401k into rosé
  • Finding a wine supplier on Hinge
  • Attending four high schools in three countries
  • The loophole that allows Bev to sell wine directly to consumers, without a distributor
  • What people don’t see in building a business
  • Working in and running a business with radical transparency
  • Knowing your worth

Resources:

  • Want to try Bev? Use code ALMOST30 for 10% off an order of $50 or more! | drinkbev.com
  • Instagram | @alixpeabody
  • Twitter | @alixpeabody
  • Join Lindsey + Krista on tour | almost30.com/tour
  • Branch Basics | Use code ALMOST30 for 15% off a starter kit at branchbasics.com
  • Organifi | This organic superfood supplement line makes quality trusted nutrition convenient and accessible. Their most popular product, GREEN JUICE, solves the problem of juicing greens ON THE GO! Just add to water, drink and let your body soak up the benefits. Because let’s face it: it’s a struggle to stay healthy while we’re addicted to success. Use code ‘ALMOST30’ at for 20% off your order at organifi.com!
  • Poo~Pourri | Use code ALMOST30 for 15% off at poopourri.com
  • Brass Clothing | Use code ALMOST30 for 15% off your order at www.brassclothing.com
  • Alterra Pure | Use code ALMOST30 for 15% off at alterrapure.com
  • Robinhood | We’re giving our listeners a FREE stock to help build their portfolio at almost30.robinhood.com
  • Grove | Use code ALMOST30 for a two-month VIP membership + bonus gift at www.grove.co/almost30
  • Stitch Fix | Get 25% off when you keep all 5 personally styled items from stitchfix.com/almost30

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We're Krista + Lindsey. Co-hosts of the Almost 30 Podcast, entrepreneurs, creatives, community leaders, best friends, wellness-obsessed spiritual seekers, alien lovers...and always ch-ch-ch-changing. We're excited to have you here. If you're enjoying these posts, check out our podcast, our story, and find more education in our shop!

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We're Krista + Lindsey. Co-hosts of the Almost 30 Podcast, entrepreneurs, creatives, community leaders, best friends, wellness-obsessed spiritual seekers, alien lovers...and always ch-ch-ch-changing.

We started this show on our messy closet floors, and now here we are four years later with a top 50 podcast and a community of millions. We’re here to be your guides, friends, and virtual bff’s — and to remind you that you are here for a purpose, and that you’re never alone. 

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We’ll be dropping in with personal notes, inspo, and exclusive offers (in other words, fun emails you’ll actually want to open). Plus… be the first to know about our book tour and when we finally get to meet IRL again! <3 

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